Strategic Choice and Evaluation Research Paper Example | Topics and Well Written Essays - 1250 words

Strategic Choice and Evaluation - Research Paper Example According to the paper  the senior management of Merifashion must pay close attention not only to its strategic factors such as ‘where’, ‘how’, and ‘when’ but also to the role played by organizational factors that are responsible for transforming a strategy into reality. For instance, once they embark on promotional campaigns for its fashionable products, they should start this by setting up a strategic plan. Lack of these factors can dampen its growth plans, organizational structures and processes as well as be able to tackle the day-to-day challenges and problems it faces today. In addition, key personnel may lack the necessary skills and attributes for them to cope up with the complexities brought about by growth. There are certain strategies, which are recommended in this paper that could help Merifashion to deal with such stalemates.This essay discusses that  one major strategy than Merifashion could follow to ensure continued success i n the business of fashionable products is the engagement of all staff irrespective of their level throughout the organization. Strategic planning is not an event but a process. It has to take certain steps so as to ensure continued success and prosperity in the organization. Engagement of staff generates added input into the organization that helps t build and grow commitment among the staff members.  It is of very high importance for Merifashion to involve employees in the strategy planning.